Take Online Courses from Prestigious Institutions at Coursera
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Coursera comes highly-rated and is featured in multiple "best website" lists. The site is the host of high-quality free online courses in many different subjects.
Coursera is a world-changing mission, fueled by an exceptionally talented team. It is the dedication of this team that has brought more than 31 million learners, 150+ university partners, and over 1,000 companies to our platform. And yet, we’re still in the early stages of enabling people around the world to transform their lives by giving them the most flexible, affordable way to learn from top-ranked universities and leading industry educators.
The social promise of Coursera depends largely on how we continue to inspire our learners, university partners, and enterprise customers with rapid product innovation and a superior platform experience. So today, I’m excited to announce Shravan Goli as our new Chief Product Officer and Head of Consumer Revenue.
Shravan joins us with over 20 years of experience and an amazing background of building products and leading companies. He has built products at Microsoft and Yahoo, been the CEO of Dictionary.com, and was most recently President of tech job marketplace, Dice (part of public company DHI Group Inc). Shravan is a product visionary, but what I love about Shravan is his obsession with understanding and delighting users and his passion for what we’re doing at Coursera.
I’m truly humbled by the talent and energy of my fellow Courserians, and couldn’t be more excited about Shravan joining the team. I look forward to Shravan’s leadership in heading a product group that is rooted in the Silicon Valley spirit of innovation and a universal mission that is changing the way the world learns.
The post Welcoming Shravan Goli as Coursera’s Chief Product Officer appeared first on Coursera Blog.
What is digital transformation? How does a business survive the digital age? BCG and University of Virginia experts tackle questions like these in their course: Digital Transformation. Get the inside scoop from course instructors Michael Lenox, Senior Associate Dean of University of Virginia’s Darden School of Business, and Amane Dannouni, Principal at The Boston Consulting Group.
What is digital transformation?
Michael: It’s become a buzz word that’s been created to capture technology and business shifts that are occurring because of digitization. Everything from changes in back-office processes as big data occurs, to The Internet of Things, and the implications of that for a wide variety of industries.
The critical thing to know is that this is not your typical IT discussion of what information technologies a business needs. The course is more about how digital disruption is transforming products and services, business models, and the supply chain.
What first sparked your interest in teaching a course like this?
Amane: I keep hearing a similar question from companies, “How will digital transformation affect my business?” To answer that question we must first define what digital transformation is and that’s what we look at in this course. We want to get as many people as possible to understand the basics before moving to the question of “what does this mean for me?”
What excites me about digital transformation is the unpredictability. We know the past – what happened and at what speed, but we always fall short in predicting the future. The lack of predictably makes it a very exciting sector to be a part of.
Who should be taking this course?
Michael: People who are dealing with digital disruptions in their organization or who simply want to be more up to speed on some of the upcoming digital trends. I think you can find a wide variety of learners who might get value out of it. From business people to college students to retirees who want to learn about emerging technology.
Amane: First of all, I want to stress the fact that I don’t think digital transformation is a narrow phenomenon that will hit only industries explicitly relying on technology. Even industries like manufacturing and mining will be impacted. It’s very wide-reaching. I don’t think knowledge of digital transformations should be reserved for upper management or constrained to the IT department either. It needs to be understood by people in every layer of an organization simply because it will impact everyone from the CEO to middle management, to the front line worker. This needs to be something everyone in the organization understands.
Do you have any advice for businesses going through digital disruptions?
Michael: You need to have an agile strategy. You’re not going to figure it out immediately. It’s going to be a learning journey. I recommend experimenting and making investments that help you learn. Building the processes that help you innovate and transform an organization is a key starting point. It’s putting a primacy on creating a learning organization that can adapt and is agile in the face of these agile and constantly evolving trends.
How does a course like this help execute successful transformations?
Amane: The course will address it in two different ways. The first way is getting everyone to understand the underlying trends: what technology has developed, what’s likely to happen in the future, and how these trends impact not only industries as a whole but individual companies.
The second goal is to help business leaders understand how they can tackle digital disruptions. By this we mean, either ride the waves or control the risks that will face them. In the course, we’ll talk about the different building blocks that learners can use to create their own digital transformation program.
Sign up for Digital Transformation now.
The post What it Takes For a Business to Win in the Digital Age appeared first on Coursera Blog.
The University of Leeds is one of the largest higher education institutions in the UK, and we’re thrilled to announce our new partnership that will bring their teaching expertise to learners all over the world.
Leeds is ranked in the top 100 in the world for engineering and technology, and their programs are led by academics at the forefront of their subjects. Research is at the heart of Leeds’ learning and teaching, and their academics draw on the latest discoveries to inform online courses provided by Leeds’ Digital Education Service.
Professor Neil Morris, Director of Digital Learning at the University of Leeds, said, “This new partnership is in line with our strategy to be a world leader in digital education. We are also pleased to be offering postgraduate credit-bearing courses on Coursera, which learners will be able to use towards fully online distance learning programs. This will provide flexibility and access to learners from all over the world, and will provide much-needed education and skills training.”
Their new Managing Major Engineering Projects Specialization launches today and is made up of three courses and a credit-bearing Capstone Project. Completion of the Specialization can lead to the award of 15 postgraduate credits from the University of Leeds, which can then count towards the university’s MSc Engineering Management online degree.
“Major engineering projects all over the world play a crucial role in shaping the lives of millions of people. They are often controversial, with spectacular failures as well as breathtaking success stories. We designed these courses to help learners make sense of current and past projects, and learn the skills and know-how to become protagonists in the fascinating realm of major engineering projects.” – Specialization instructor and Lecturer in Infrastructure Procurement and Management, Dr. Giorgio Locatelli
Sign up for the Managing Major Engineering Projects Specialization here.
The post The University of Leeds is Bringing Engineering Expertise to Coursera appeared first on Coursera Blog.
Dr. Martin Seligman otherwise known as the Father of Positive Psychology is one of the most cited psychologists in the 20th century. His work has not only increased the well-being of people around the world but has transformed the scientific community. He is the Director of the Positive Psychology Center at the University of Pennsylvania and is an instructor in the Foundations of Positive Psychology Specialization on Coursera. We had the chance to hear from Dr. Seligman about his new book The Hope Circuit, how psychology has changed in the past 50 years, and tips on how to be a happier person.
What advice do you have for people who struggle with being happy?
I always say that only pessimists and depressives can do reasonable work in psychology on optimism and fighting depression – and I happen to be both a pessimist and a depressive. In my life, I’ve had to use, and sometimes invent the techniques that help people like me.
The first most basic technique that I still use to this day is:
- Recognize the worst things you’re saying to yourself
- Treat them as if they were being said by someone else
- Argue logically against that external person and the negative thoughts
What is The Hope Circuit about?
There are three remarkable things that have happened in my life and in the field of psychology in the last 50 years, and The Hope Circuit is about that. The first is that I went from being a depressed and anxious person to being a happy person. The second thing is that the field of psychology went from being about conflict, depression, aggression, and competition to focusing on finding meaning, love, positive emotion, happiness, and fulfillment. The third thing is that the world became a better place.
In the last 20 years, you have focused on making psychology more positive. What is your next focus?
The form of psychology I’m most interested in now is prospective psychology – humans are prospectors, and we’re constantly looking into the future. Prospection refers broadly to the mental representation and evaluation of possible futures. This may include planning, prediction, hypothetical scenarios, daydreaming, and evaluative assessment of possible future events.
When you start to think about what you want in life, you think about the future. So I began to think about how we see the future and the more I thought about it, the more I realized that psychology should be about prospection. Historically, psychology’s premise has been that if we knew everything about your past and present, we would know about the future. That’s what psychology has tried to do and it has been a colossal failure. All you need to do is look at the holes in the last American election to know that we’re very bad at predicting futures.
How do we build more happiness and hope in the world?
The natural place for me is positive education – teaching kids how to be happy at school. An important question is: if you taught kids happiness, would they become more literate and scientifically knowledgeable? With Alejandro Adler, we worked on a study where we taught teachers positive psychology so that they could then teach it to their students. We found that not only did the happiness of the students go up, but their national standardized exam results also increased by almost a quarter that year – a major effect. Happy kids learn better.
What’s one thing you’d like people to walk away with after reading your book or taking one of your courses?
There’s enormous hope in the world. You would have to be blinded by ideology to not realize that everything we care about has gotten better. Technology has made a positive impact on how we live: higher incomes, longer and more healthy lives, increased women’s rights, and less malnutrition. I’d like people to walk away from The Hope Circuit with reason to believe that there’s hope for the future.
The post Foundations of Positive Psychology: Q&A with Dr. Martin Seligman appeared first on Coursera Blog.
What is market research? Why is it important for your business? We sat down with UC Davis Graduate School of Management professors Olivier Rubel and Ashwin Aravindakshan to get the inside scoop on the Market Research Specialization. Find out why delivering customer insights is valuable to any industry and how to find the story in data.
What first sparked your interest in market research?
Ashwin: I studied engineering for my undergraduate degree and in my last year of school, I became interested in economics and understanding behavior. I decided to follow that interest and take a risk by changing career paths and going to business school. I wanted to try and use the math I learned to model how people behave and understand how market research works. I received my Ph.D. in marketing from the University of Maryland and was lucky enough to get a job at UC Davis doing what I enjoy, which is research on consumer behavior and how we can use that information to help companies form better customer experiences.
What is Market Research?
Ashwin: Market research has many elements. We often think of it has collecting data but it’s more than that – you want to get insights that are useful. Today, for example, companies collect large amounts of data. Not all their data will be useful, so market research is about identifying key data you need to make decisions that feed towards a goal that you want to implement.
Whether that’s computing probabilities of customer purchases or indicators of customer satisfaction, the idea is that data collection is goal driven. So insights are a function of data you collect as well as the statistical techniques that you use. Once you get the data and the insights, both of which emerge from your goals, you then have to learn to tell the story with that data.
What will students learn from the Market Research Specialization?
Ashwin: Marketing today is a combination of art, science, and storytelling. In the Specialization, I want to help learners deliver insights from data and teach the methodologies that can help tell a story.
For example, to study how a company’s product stacks up against competitors you would use positioning analysis, which has several dedicated components in the specialization. You’ll learn how to tell the story of your brand both in the presence of customer data as well as knowing how your brand stacks up against competitors. It’s going from establishing a goal, using that goal to drive data collection, developing insights, and telling a story that can be useful and help make decisions.
Olivier: In many situations, managers need to make decisions that need to be informed with data. In the specialization, I talk about two kinds of approaches, one is descriptive (purchase habits, customer preferences) and the other one is prescriptive (e.g., which price to charge). My goal is to give managers the different tools and techniques they need to get insights on marketing decisions using prescriptive and descriptive approaches.
Who should take this Specialization?
Ashwin: If you’re new to marketing or unfamiliar with market research this is a good Specialization for you. If you are someone who works in a completely different field but wants to learn the language of market research, this Specialization would be useful to you.
Olivier: A lot of the techniques learned in this Specialization can be applied in different fields. For example, if you work in politics you can use market research to help you understand voter demographics. And in public health, market research can be used in things like anti-smoking campaigns which is something we cover.
Sign up for the Market Research Specialization here.
In 2017 international tourism grew by 7% with 1,322 million world travelers, and that number is expected to grow in 2018. Now more than ever, sustainable tourism has taken a front seat in the global crusade against environmental degradation and climate change. We had the chance to hear from Flemming Konradsen, a professor of environmental health at the University of Copenhagen, who has more than twenty years of research and programming experience in the field of environmental and global health. He is also the director of the School of Global Health, University of Copenhagen, and teaches Sustainable Tourism on Coursera.
What led you to create this course?
I’ve been working in the field of global health for many years in Asia and Africa and I currently teach Introduction to Global Health on Coursera which has been running since 2013. The same places where I’ve been working in global health like Asia and Africa are also areas where tourism is growing rapidly so it was a relevant next step for me to teach in the area of tourism. We see pronounced impacts on human health and the natural environment resulting from the unregulated growth in the tourism sector, especially in small island states.
Many of the most desirable destinations harbor some of the world’s most vulnerable ecosystems. A poorly regulated tourist sector that is designed with limited economic benefits to the local communities can place an unprecedented pressure on the resources and future sustainability of such destinations. If we build a sustainable tourism sector we can combine economic development and minimize the negative environmental and social impacts of tourism.
What is this course about?
There’s a brief introduction to tourism, but the focus is on the impact of tourism on low-income countries with a primary focus on small island states. We are very much focusing on issues related to waste, freshwater resources, marine water quality, use of insecticides for pest control, and solid waste management – classic environmental health issues that are being impacted by the rapid growth in tourism year after year. However, we do also discuss the wider topics and potential solutions related to sustainable tourism certification schemes, pro-poor tourism and global initiatives to regulate the sector.
I will also discuss environmental health and natural resource management challenges associated with the rapid growth of tourists visiting low-income countries. Since infrastructural and regulatory capacities in such countries are often limited they are more exposed to the negative implications of such development.
Who should take this course?
This course is for everyone, especially those who travel to tropical and subtropical regions of the world. Our goal is to make tourists aware of their carbon footprint and be conscious of that when booking their next vacation. As tourists, we should all be asking our tour operators, “Have you considered sustainability?” It’s important for consumers to ask questions and demand answers on environmental and sustainable issues when they book their travel. We have also included literature and resources that can help professionals in the tourist sector create this kind of change. In this way, we hope to provide an opportunity for the front-line professionals working in the tourism sector to gain access to continued education on issues of sustainability.
What can someone expect to learn from this course?
Learners will be able to define sustainable tourism, analyze the environmental health impacts of tourism development in resource-poor settings in the tropical and subtropical regions of the world, and identify strategies towards a more sustainable form of tourism, with an emphasis on solid waste, wastewater, water resources management, and pest and mosquito control.
If as consumers we demand services that are more sustainable, there’s a chance for sustainable tourism to grow further. It’s an uphill struggle because it requires policy change, consumer interest, and technology. There are too many small islands that can disappear because they can’t sustain life with no usable water and compacted waste. There’s no option other than pushing for a more sustainable agenda.
Enroll in Sustainable Tourism here.
The post Sustainable Tourism: How to Be an Advocate for Environmental Public Health When You Travel appeared first on Coursera Blog.
We are proud to announce the launch of 24 new courses designed to help Brazilians advance their careers. These courses will help Brazilians obtain 21st-century job skills in areas like business, technology and data science by giving them access to low-cost, high-quality credentials from top universities in Brazil, such as USP, FIA, UNICAMP, and Insper.
“The future of work and learning are converging,” said Jeff Maggioncalda, the CEO of Coursera. “We see a high demand, especially in Brazil, for online courses that help people gain an edge in the job market throughout their careers. Many of Brazil’s top higher education institutions recognize this demand and are working with Coursera to make their courses available on our advanced technology platform that enables high quality learning in a flexible format that fits into people’s busy lives.”
Currently, over 90% of Brazilians take Coursera courses in English. The fact that only 5% of Brazilians speak English at the proficiency level required to understand university-level courses (B1 of the Common European Framework of Reference for Languages) means that 95% of the population isn’t able to access the benefits of one of the world’s largest online learning platforms.
“To bridge this significant gap, Coursera is launching 24 courses and 1 Specialization in Portuguese in topics such as operations management, software design, finance, startups, big data, and digital marketing, among many others,” said Angela Romero, Regional Manager for Brazil.
Many Brazilians are already using Coursera to sharpen their career skills in cutting-edge competencies, such as machine learning, Python, and business. “I was receiving an average of 2 data science related job offers per week, from small startups to large investment banks. Almost all positions offered had an undergrad or masters degree as a requirement, but employers were more than willing to dismiss those requirements because of my Coursera certificates,” said Tulio Baars, a Coursera learner.
Below is a list of the courses that are launching this month:
- Non-parametric statistics for decision making, USP
- Introduction to Software Test, USP
- Introduction to Macroeconomic Analysis, USP
- Introduction to Project Management: Specialization in Principles and Practices, USP / Irvine
- Course 1: Initiation and Project Planning
- Course 2: Budget and Project Schedule
- Course 3: Risk Management and Project Change
- Course 4: Applied Design – Introduction to Project Management
- B2B Marketing & Sales: Making New Business, USP
- UX / UI: Fundamentals of Interface Design, USP
- Consolidating companies: Legal and financial structure, USP
- Innovate in business and business management: The growth of the company, USP
- Marketing Digital, USP
- Understanding Zika and Emerging Diseases, USP
- Applied Basic Econometrics, USP
- Conceptual Maps for Learning and Collaboration, USP
- Code yourself!, USP
- Basic Concepts of Logistics and Supply Chain, UNICAMP
- Introduction to Android Application Development, UNICAMP
- Introduction to Labor Economics: Theories and Policies, UNICAMP
- Health Based in Evidences, UNICAMP
- Brand Management and Image Crisis, FIA
- Introduction to Big Data, FIA
- Operations Management, Insper
- Financial Management, Insper
To browse the latest courses and Specializations on Coursera in Portuguese, go here.
By: Talia Kolodny, Partner Community Manager
In a heartfelt speech at Coursera’s annual partners conference hosted by Arizona State University, Andrew Ng, Coursera Co-founder and Co-chair, announced the 2018 Outstanding Educator Award recipients. Addressing the educators in the room, he said:
“I don’t know any other group of people in the world that is doing more important work than the people in this community. There are a lot of people in the world who are struggling to make rent, a lot of people whose jobs are going away. More than anyone else, you give them hope. For that, I thank you.”
With this message of optimism, we wanted to provide the Coursera community with a window into the success of our outstanding educators and share their insights on effective online teaching.
Dr. Alan Kazdin from Yale University was awarded with Coursera’s Learners First Outstanding Educator Award for his course “Everyday Parenting: The ABC’s of Child Rearing”.
The Yale Parenting Center has been training parents for more than 20 years. While they have made a significant impact within the local community, they realized that the online format will allow them to reach a much broader audience.
“The inspiration behind the course was to help as many families as possible with the everyday challenges of parenting. This can be accomplished by applying some very helpful scientific findings about what we know about child rearing and parenting,” says Dr. Kazdin.
Below are 3 things that stand out in Everyday Parenting as putting learners first.
#1 Learning by doing
Practice is pivotal to developing habits – with parents, children and online learners. This course highlights practice and implementation in every step. Dr. Kazdin quickly moves from abstract concepts learned from science, to concrete and useful techniques. He focuses on the applicable aspects of the material, encouraging learners to try the techniques at home. Common child rearing challenges that parents see often are at the center of each lesson. The concept of learning by doing refers not only to the learners, but to the instructor as well. Dr. Kazdin not only describes the technique, he models it and shows the learners exactly how to implement it. As an example, in a lesson about simulations, he first explains the concept – “Simulation means engaging in a behavior in game-like or pretend situations”. Then, he continues to show parents how to do this step by step: “Go over to your child, and tell him – Billy, there is a game I want to show you. It’s called the tantrum game.” This way, parents are shown a concrete example of how to implement the technique.
#2 Structure supports learning
Everyday Parenting was designed with a consistent structure in mind. The material is presented in small units, and each video includes a series of components: introduction, parenting steps, common questions and summary. This clear outline appearing within each video makes it easier for learners to navigate the materials and know what to expect. The structure of the course is supported by the following logic:
- Saying – stating the technique
- Showing – modeling what the technique looks like and how it is used
- Doing – practicing the technique, applying it repeatedly, getting better at doing
- Enjoying the results – seeing the changes in the child
Dr. Kazdin describes the course design in musical terms: “The material progresses and builds one technique at a time and then combines them. It is almost like teaching parts of a musical piece little by little that produces a song.”
#3 Design for diverse learner needs
“Creating the online course made me consider how a learner experiences teaching in a way I had not considered”, says Kazdin. He recommends focusing on application and making sure the materials are accessible to individuals from a variety of backgrounds. In developing Everyday Parenting, the course team made an intentional effort to use everyday language and inclusive visuals. As an example, the cartoon family in the course features aliens instead of humans, in an attempt to create a universal depiction of an average family. The course team used A/B testing to test the alien cartoon with a small sample of 70 parents, who responded positively to the images. Dr. Kazdin was hesitant at first, but the test results were reassuring and allowed the team to use this approach with confidence. Scripts were also reviewed to ensure diversity and inclusion in language and imagery. In terms of format, the course uses multimodal methods to reduce cognitive load. Parenting technique steps are presented in multiple channels: audio, text and visual representation [see image below].
With a 4.9 average course rating from more than 200 reviews, learners are truly appreciating these strategies. Here’s what one learner shared:
“I am a teacher from Indonesia….I love how this course is easily understood, using relevant examples in our daily life. The instructors also explained all topics articulately. Thank you very much for creating this course.”
Everyday Parenting is impacting families around the world with effective online teaching strategies. We look forward to sharing more stories of success with our broader educator community and supporting transformational learning experiences on Coursera.
The post Putting Learners First: Insights from Everyday Parenting appeared first on Coursera Blog.
Are you interested in pursuing a career in accounting? Accounting jobs are projected to grow 10 percent by 2026. University of Illinois’ online Master of Science in Accounting (iMSA) is your entry into a world of high paying accounting jobs. The iMSA is ranked in the top three accounting programs in the US and is taught by some of the best faculty in the world.
Through the iMSA, you’ll get hands-on practical experience, learn cutting-edge analytics, and be qualified to pursue a number of jobs in the field. Here’s a list of seven high paying accounting jobs that could be yours after earning your Master’s in Accounting:
An auditor is someone who inspects a company’s financial records and checks for accuracy and reliability. The role of an auditor can vary depending on the company or the type of auditor – internal, external, government, and forensic. Responsibilities of an auditor can include: ensuring taxes are properly filed, organizing and examining financial statements to comply with laws, and making best-practice recommendations to management.
Average Salary: $58,083*
2. Information and Technology Accountant
Careers in technology and accounting are increasing! As an information and technology accountant, you are responsible for which system your company uses to organize and report financial data. This role requires knowledge in both accounting and information technology and is perfect for someone who is a natural problem solver and interested in identifying technology solutions.
Average Salary: $76,146*
3. Financial Analyst
A financial analyst is someone who assesses the financial health of a business and helps guide investment decisions. Specific financial analyst duties can vary depending on the company, and as a result, this role is much more flexible when compared to many other accounting jobs. This role is right for you if you’re interested in data gathering, financial modeling, spreadsheet maintenance, developing investment theses, communicating with investors and management, and forecasting.
Average Salary: $77,280*
4. Forensic Accountant
Forensic Accounting is one of the fastest growing jobs in law enforcement. It is the practice of investigating fraud and using accounting skills like auditing to provide an expert opinion on legal matters in a court of law. Forensic Accountants must be extremely detail oriented as their reports will be scrutinized in court by judges, attorneys, and juries.
Average Salary: $80,066*
5. Managerial Accountant
A managerial accountant is in charge of planning and preparing financial reports for internal employees. Their main goal is to help high-level executives make informed and financially responsible decisions. Some tasks include adapting operation and cost-based planning, forecasting, overseeing the product process, incremental costing, and enterprise optimization. The iMSA’s curriculum will prepare you for this role by allowing you to role-play as a manager and analyze costs and profits with information management tools.
Average Salary: $83,240*
6. Corporate Controller
A corporate controller supervises an accounting department at a company and oversees high-level financial strategies. The main duties of a controller are maintaining financial statements, payroll, preparing budgets, general ledger, tax compliance, and more. Gaining experience in business forecasting and tax management is critical if you want to become a corporate controller.
Average Salary: $130,226*
7. Chief Financial Officer (CFO)
While the responsibilities of a CFO vary depending on the company, there are a few key areas in which all CFO’s should excel: financial management, performance, business strategy, and risk management. CFO’s are good cross-functional leaders and help a company make informed financial and business decisions. They implement revenue strategies, access financial risks and opportunities, and so much more. Many top earning CFOs have multiple credentials, so it’s important to consider getting your CPA, MSA or iMBA, if your career goal is to become a CFO.
Average Salary: $321,645*
* Based on the average US salary
The post 7 High Paying Jobs That Could Be Yours With a Master’s In Accounting appeared first on Coursera Blog.
By: Linlin Xia, Coursera Senior Teaching and Learning Specialist
Key stakeholders from across our partner community who have collectively brought more than 2,500 courses to life on Coursera came together at our sixth annual Partners Conference to discuss strategies for creating high-quality online courses. Below are 3 key takeaways from this year’s Course Teams Track sessions.
#1 It takes a village to create an online course.
The importance of collaboration emerged as a key theme across this year’s conference and the collaborative team effort that goes into creating an online course was also a consistent theme in Course Teams Track breakout sessions. Instructors, instructional designers, project managers, administrators, video producers, media specialists, marketing specialists, community mentors, and many others all play a key role in making an online course successful. As Anne Trumbore from Wharton Online said, “One of the great privileges of working in a university setting is the value attached to the free and fair exchange of information. The more you share, the more you move ahead.” Elisabeth Villette from HEC Paris discussed how their marketing team increases learner awareness of the Online Master’s in Innovation and Entrepreneurship program by interviewing lead instructors and sharing these interviews across key marketing channels. As a program lead of PwC’s first data analytics courses on Coursera, My Tran shared her experience as the bridge between subject matter experts and video production vendors. Christopher Haynes from University of Colorado Boulder highlighted the course producer’s important role in coordination: “[course producers] have to be down in the weeds of teaching, learning, and design; but at the same time, up in the clouds, reimagining higher learning in the digital age”.
#2 Scaling up with quality is critical.
“How do you do this at scale when you have more than 1 MOOC in production, more than 5 MOOCs live, and teaching teams are no longer available?” Tanja de Bie’s questions resonated with many participants of the Course Team Track. Tanja shared how Universiteit Leiden is innovating the support process through a unique mentor program. In 2017, Leiden engaged 250+ mentors and responsive community members to support Leiden’s catalog of online courses. Peter van Leusen from Arizona State University (ASU) shared how ASU rapidly increased scale by embracing new technology tools from trusted vendors. With this approach, ASU produced more than 3,000 videos in 2017, with an average of 16 videos per day. Alice Hobbs shared how the University of London is tackling quality at scale by dividing content creation into different stages and defining clear transition points between each stage to establish clearer ownership and team member accountability.
#3 Building the right team is key.
As more and more partners expand their course creation teams, hiring the right talent becomes critical. Common questions in this year’s networking session included: “What are the core skills of an instructional designer?” “Where do you find a video producer with a background in education?” “Who should project manage the content creation process?” Though there is no single correct answer, there was general agreement that the success of a team is largely due to the shared insights and expertise of its team members. This idea also extends to our larger partner community— opportunities to come together to share knowledge and best practices make us all better.
We look forward to more opportunities for knowledge sharing in our course teams community over the coming year.
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