GIPHY has a GIF for absolutely any situation or emotion. The fact that GIFs are categorized and searchable makes this website a must-visit destination for anyone. You can even make your own custom GIFs by adding a link or video.
Giphy was founded by Alex Chung and Jace Cooke in February 2013. The idea for the business came when the pair was having breakfast, musing on the rising trend of purely visual communication.
When Chung and Cooke first launched Giphy, the website functioned solely as a search engine for GIFs.
In August 2013, Giphy expanded beyond a search engine to allow users to post, embed and share GIFs on Facebook.
Giphy was then recognized as a Top 100 Website of 2013, according to PC Magazine.
Three months later Giphy integrated with Twitter to enable users to share GIFs by simply sharing a GIF's URL.
In March 2015, Giphy acquired Nutmeg, a GIF messaging service, as one of the company’s first major steps towards the mobile industry. This coincided with the launch of Facebook Messenger’s own development platform, in which Giphy joined a few exclusive apps in its debut.
In August 2015, Giphy launched its second mobile app, GIPHY Cam, which allows users to create and share gifs on a social network.
In February 2016, Giphy raised $55 million in funding at a $300 million valuation.
In October 2016, Giphy announced several statistics; it has 100 million daily active users, it serves over 1 billion GIFs per day, and visitors watch more than 2 million hours of GIF content every day.
In July 2017, Giphy announced that it has 200 million daily active users between both the API and website, with around 250 million monthly active users on the website.
Giphy partners with brands to host GIFs that can be shared as marketing promotions via social media channels. The company also created artist profiles on the website, which allow GIFs to be attributed to the artist(s) who created them.
Expression through words is one of the most beautiful and dangerous acts we can engage in as humans. We can gain a lifetime friend or alienate someone else forever. It just takes a few scratches on a piece of paper or a few lines on a screen. Make each letter count.
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